+COMM 129. Principles of Public Speaking • 3 credits
Introduction to public speaking principles, emphasizes fundamentals of organization, development and delivery of informative and persuasive oral presentations. Extemporaneous style of delivery stressed.
+COMM 132. Survey of Human Communication • 3 credits
Introduction to human communication theory in a variety of communication contexts including but not limited to interpersonal, small group and public speaking. Students will apply these theories and skills in oral presentations, group projects, and formal papers.
+COMM 203. Interpersonal Communication • 3 credits
Introduction to intrapersonal and interpersonal communication processes, perception, and decision-making. Verbal and nonverbal codes, transactional styles, and techniques of enhancing interpersonal relationships.
COMM 224. Radio and Television Production • 4 credits
Theory and intense studio practice in all phases of radio and television production, culminating in presentation and critical evaluation of student-created programs. Minimum course grade of C+ required for major.
COMM 225. Introduction to Visual Communication • 3 credits
Introduction to practical, theoretical and evaluative aspects of layout and design for printed or on-screen presentation. Includes hardware, software and terminology using personal computers for publishing or website creation. Minimum course grade of C+ required for major.
+COMM 228. Argumentation and Advocacy • 3 credits
Introduction to principles of argumentation. Emphasizes critical analysis of evidence through reasoning and persuasion, as well as the use of argumentation theories and components. Students will apply concepts in oral presentations, group projects and formal papers.
WI-COMM 230. Media Writing • 3 credits
First in a sequence of courses designed to develop skill in basic reporting and newswriting techniques. Focuses on writing and reporting for newspapers and organizations. Establishes the foundation for public relations and broadcast writing. Prerequisites: ENGL 101 with a minimum grade of C.
COMM 232. Media and Society • 3 credits
Study of ethics, rights, responsibilities and the place of mass media in social change and social planning.
COMM 233. Topics in Communication • 3 credits
Studies various topics associated with the field of communication. Specific topics are chosen by the faculty pursuant to faculty and student interest. Course may be repeated when topic changes. Prerequisites: COMM 232.
COMM 240. Principles of Public Relations • 3 credits
The history, tools and theories of public relations. Studies how public relations fits into an organization's marketing program; the practice, procedures and duties of public relations professionals; and tactics used to develop a communication plan consistent with the organizational goals.
COMM 251. Public Relations Techniques • 3 credits
Intermediate course in reporting and writing news, features, releases, newsletters, fact sheets, press kits, direct mail, advertising as well as basic business documents used in professional public relations. Stresses information gathering, excellence in writing, and adherence to professional style. Prerequisites: COMM 230.
COMM 305. Media Theory and Ethics • 3 credits
Study of ethical, theoretical, and historical principles and the application of these principles to situations relevant to decision-making in mass media. Using case studies and current events, this course, which builds upon the information learned in COMM 232, helps the student integrate the principle studies with the practical, everyday conflicts present in today's mass media. Prerequisites: COMM 232. Offered Fall only.
WI-COMM 306. Group Dynamics and Methods of Decision-Making • 3 credits
The course emphasizes the relationship between the dynamics of group processes and their effect on the methods by which decisions are made. Key concepts include but are not limited to cohesion, norms, socialization, roles and decision-making tools. Group presentations are required, and all papers will adhere to APA guidelines. Prerequisites: ENGL 101 (minimum grade of C required) or equivalent, sophomore status or permission of instructor.
COMM 323. Advertising Copywriting • 3 credits
Course in planning and writing advertisements for print, broadcast and other media. Stresses information gathering, persuasive writing, and integration of verbal and nonverbal elements of the message
COMM 325. Introduction to Speech Pathology• 3 credits
Review of language development, nature, causes and treatment of speech and hearing problems using assistive technology and augmentative communication systems. Practical course for early childhood, elementary, secondary, and special education teachers. Prerequisites: Admission to Teacher Education.
COMM 326. Communication and Technology • 3 credits
Relationship between communication and technology. Emphasis on the historical nature of the relationship and how new technologies influence human communication in the context of interpersonal, groups, organizations and society.
COMM 327. Organizational Communication • 3 credits
Emphasizes planning, organization and control. Examines how systems work, role of internal communication, flow, content, interpretation of messages, problem-solving, avoiding communication breakdowns, changing attitudes, motivation, leveling, interpreting management's point of view. Investigates internal and external types of communication, dyads, interviewing and counseling, selling and persuading.
+COMM 329. Business and Professional Speaking • 3 credits
Principles and strategies of presentational speaking in a professional business setting. Focus is on the presentation of demonstration, explanation, and team sales presentations. Emphasis given to the use of visual aids including but not limited to overhead projections and PowerPoint presentations. Prerequisites: Sophomore status or Instructor permission. Recommended: COMM 129 or prior public speaking experience.
WI-COMM 331. Advanced Media Writing • 3 credits
Experience in beat reporting, exploration of depth reporting and features, editing, headline writing and page layout. Prerequisites: COMM 230; ENGL 101 with a minimum grade of C.
COMM 332. Print News Practicum • 1-6 credits
Supervised experience in print journalism working with The Buzz, 1-3 credits each semester not to exceed six credits toward graduation. Prerequisites: Instructor consent required.
COMM 334. News Broadcasting • 3 credits
Learning to report, write and edit for radio and TV news. Topics include writing for the ear, audio and video usage, developing sources and story ideas, interviewing, story structure, picking sound bites, producing and ethics. Stories are submitted for airing on KALA or TV-11. Prerequisites: COMM 224, 230. Offered Fall only.
COMM 335. Techniques in Audio Production • 3 credits
The applied integration of sound, context, function, aesthetics and technology in digital audio for contemporary media production. Focuses on the elements of sound and sound aesthetics, as well as digital recording, storage, distribution and editing techniques in the design and development of audio projects for radio, television, and Web applications. Prerequisites: COMM 224. Offered Fall only.
COMM 337. Television Practicum I • 3 credits
Students work on SAUtv programs, especially weekly Dateline SAU newscast, to write, shoot, anchor, produce and direct on a rotation basis. Each week, one class is used for planning/critique and the other for actual production. Lab students also help with other productions where limited television experience is required, are assigned crew positions, and have opportunities for on-the-air experience in all phases of studio and remote production. Prerequisites: COMM 224.
COMM 338. Television Practicum II • 3 credits
Advanced practical experience in studio and remote programs produced by SAUtv. Students work as floor directors, camera operators, news photographers, announcers, nonlinear audio and video editors, directors, producers, and as audio, video and lighting technicians. Prerequisites: COMM 224, 337; or instructor permission.
COMM 339. Broadcast Technologies • 3 credits
User/operator/manager-oriented course in present and future technologies for communication industries. Advanced desktop communication techniques are included. Prerequisites: COMM 224, 225, 337, 338. Offered Spring only.
COMM 340. Global Communication 3 credits
Explores how diverse underlying cultural orientations and patterns influence communication behaviors within and between cultures. Theoretical and practical aspects of intercultural communication will be addressed with a focus on how students can apply alternative communication strategies that result in effective intercultural outcomes.
COMM 353. Public Relations Cases and Research • 3 credits
Introduction to the methods of information gathering used to plan and evaluate public relations strategies and campaigns. Includes secondary research, focus group research, content analysis, and survey research. Prerequisites: COMM 230, STAT 213.
COMM 354. Advanced Reporting • 3 credits
Supervised experience developing, researching writing and presenting campus and local news. Students will functions in class as beat reporters for either KALA-FM or TV-11. Prerequisites: COMM 224, 230, 334. Offered Spring only.
COMM 361. Special Topics in Communication • 3 credits
This course studies various topics associated with the field of communication. Specific topics are to be chosen by the faculty pursuant to faculty and student interest. Course may be repeated when topic changes.
COMM 375. Media Programming and Management 3 credits
A study of past and present media programming philosophies and techniques, with an eye toward addressing future programming trends, and the needs of the industry from the perspective of programmers and managers. Media organization, structure, and behavior will also be studied. Writing projects will be used as a means for the practical application of the theories studied.
COMM 390, 391. Independent Study in Communication • 1-2 credits
Directed individual research, writing and production on approved project. A student may register for one or two credits in any given semester, and may repeat the course for not more than two credits. Prerequisites: Instructor consent required.
COMM 394, 395. Independent Study in Public Address and Forensics • 2 credits
Individual research and fieldwork in communication as used in industry, business, government or in political, civic, and professional organizations, and as an educational tool. Prerequisites: Instructor consent required.
COMM 399. Internship in Communication • 2-5 credits
Students study in a professional environment. Experience assumes agreement between student and instructor on the learning contract, placement, academic project and placement evaluation. Internship requests should be made to the department chair one semester prior to placement. The student will complete a résumé to be used in interviewing for the internship. Final grade includes completion of a daily journal, evaluation of the academic project and personnel evaluation by the organization. Prerequisites: Instructor permission, approval by department chair.
COMM 405. Strategic Communication Campaigns • 3 credits
Capstone course provides extensive practice in researching, planning, communicating with publics, and evaluating a communication campaign. Students produce a communication plan and accompanying creative samples to provide a practical application of theories. Prerequisites: COMM 225, 240, 251, 353; ENGL 101 with a minimum grade of C.
WI-COMM 432. Media Law • 3 credits
Provides understanding of historical, legal and ethical issues involved in freedom of expression. Principles and case studies in communication law, constitutional guarantees, libel, privacy, contempt, privilege, copyright, regulatory agencies, and public policy. Discussion of major court decisions in each area of communication law and historical/political climate out of which the cases emerged, provide the framework of the course. Prerequisites: ENGL 101 with a minimum grade of C; Junior/Senior status. Offered Spring only.
COMM 435. Media Programming and Management • 3 credits
A study of past and present media programming philosophies and techniques, with an eye toward addressing future programming trends, and the needs of the industry from the perspective of programmers and managers. Media organization, structure, and behavior will also be studied. Final projects will be used as a means for the practical application of the theories studied. Prerequisites: Junior/Senior status. Offered Spring only.
COMM 454. Contemporary Journalism • 3 credits
Capstone course in writing/reporting sequence. Students study the best in American journalism across print, broadcast and digital media and examine that work in the context of contemporary standards. Students will use these techniques and standards while developing research, writing and presenting news for media audiences. Prerequisites: COMM 224, 230, 232, 334; ENGL 101 with a minimum grade of C. Offered Spring only.
COMM 475. Convergent Electronic Production Capstone 3 credits
Students produce a trailer and prospectus for a new audio or video program. The trailer employs a structure appropriate to the genre of the proposed program and advanced techniques of shooting and editing, including hand-held and stationary cameras, audio and microphone techniques and field lighting. In the prospectus, students apply audience analysis and management principles as well as media law and theory to support their projects. Includes discussion of career opportunities and preparation of an audition portfolio used in seeking employment. Prerequisite: COMM 224, 305, 337, 375, 432.
+=satisfies General Education requirement