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A Towering New Logo

March 2012

logoA cross and spire have towered over the St. Ambrose campus since Ambrose Hall was dedicated in 1885, and it towers now next to the university's name in the official St. Ambrose University logo introduced at the start of the spring semester.

The spire was among several designs considered by President Joan Lescinski, CSJ, PhD, and the cabinet to add visual emphasis to the former wordmark logo. The tower icon was well received in a survey seeking input from the St. Ambrose community last year.

"The cross and spire speak to the enduring Catholic Intellectual tradition of St. Ambrose University, to its diocesan heritage and to the spirituality that remains a central tenet of the St. Ambrose mission," said Sr. Lescinski. "It is a very appropriate addition."

The president introduced the logo at a January gathering of faculty and staff. It will appear on future campus communications and will be phased into publications, and print and television advertising.

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