joe miller

Joseph Miller

Professor | Chair, Sales and Marketing

Dr. Miller teaches core classes in both the Sales and Marketing majors, as well as advanced classes in consumer behavior, marketing research, international marketing, services and event marketing, and communicating in sales leadership.

His expertise is in the adaptability of service and sales workers, and the determinants and outcomes of service failures.

He serves the Quad Cities community as a member of the Scott County YMCA North/West Board of Directors.

Dr. Miller CV (pdf)


  • PhD, Michigan State University
  • MBA, Wayne State University
  • BA, Grand Valley State University

My favorite spot on campus is the brick walkway leading west of out Ambrose Hall, past the Grotto.

Dr. Joe Miller

Business and Industry Experience

  • Marketing/Database consulting in banking, insurance, property management, steel processing and automotive
  • Sales/sales support at a public sector software company
  • Independent consultant in marketing research/economic development

Recent or Noteworthy Publications

"An Empirical Investigation of the Effects of Individuality on Responses to Data Theft Crimes" (with JA Angelis), IEEE Transactions on Engineering Management, 2020

"Perceived quality and value in resort hotel customers: examining the length of stay as a moderator" (with SH Park and CM Hsieh), International Journal of Tourism Sciences, Volume 19, Issue 2, 2019

"Moderating effects of recreation specialization on the quality-value-loyalty chain: a case of the Taroko Gorge Marathon" (with SH Park and CM Hsieh), International Journal of Tourism Sciences, Volume 18, Issue 1, 2018

"Investigating Tourists' Casino Retention: Cross-cultural comparison with Chinese and Westerners" (With SH Park, and CM Hsieh), International Journal of Tourism Sciences, Volume 15, Issue 1-2 2015

"Looking inside the black box of growth, efforts in declining small firms: the role of growth factors, planning and implementation" (with R. Demartino, R. Srirachandramurthy, J. Angelis). Advances in Entrepreneurship, Firm Emergence, and Growth:, 2015, 17

"Returns to US firms from strategic alliances in China: A knowledge-based view" (with WA Pollitte and A Yaprak), Journal of World Business, 2015, 50(1), 144-148

"A comparative study of the motivations, activities, overall satisfaction, and post-trip behaviors of international tourists in Macau: Mainland Chinese, Hongkongese, Taiwanese, and Westerners (with S.H. Park, and Lee) Asia Pacific Journal of Tourism Research, 2014

"Firm Specific Assets, Multinationality, and Financial Performance: A Meta-Analytic Review and Theoretical Integration" (with Ahmet H. Kirca, G. Tomas M. Hult, Kendall Roth, S. Tamer Cavusgil, Morys Z. Perry, M. Billur Akdeniz, Seyda Z. Deligonul, Jeannette A. Mena, Wesley A. Pollitte, Jessica J. Hoppner, and Ryan C. White), Academy of Management Journal, 2011, 54(1), 47-72

More About Dr. Miller

Courses Taught
  • Sales Principles
  • Principles of Marketing
  • Services and Event Marketing
  • Consumer Behavior
  • Marketing Research
  • International Marketing
  • Communicating to Lead/Influence
  • New Product Development Strategies


Joseph Miller

McMullen Hall 016
518 W. Locust St.
Davenport, IA 52803

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